What is Image Consulting?

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Image Consulting optimizes us by assessing 4 human ecology areas:

  •  Physical characteristics
  • Personality
  • Lifestyle | Function
  • Fashion 

International Image Institute 


You know that feeling you get when someone compliments you on something you are wearing? You feel great right? Well, imagine feeling that way all the time. It’s not that hard, you don’t necessarily need to get a new wardrobe to make it happen. You might just need a few new cues and tips to live by to make yourself feel fantastic every day.   
Whether you are a stay-at-home Mom/Dad, a corporate executive, an ad agency sales rep, a retiree or anything in between, you have the right to feel good about yourself. Regardless of lifestyle, age or budget, you can make it happen. Image Consulting is simply here to guide you on that journey.  

To clarify, I'm not a Stylist.  Stylists dress you based on current trends and designer outputs.  What I do is more fundamental than that.  In order to FIND your style or best fashion fit, you need to first analyze your colour palette, physical traits and personality.  


There are many aspects to the study of Image, however I prefer to focus on the following four areas:   
Colour Analysis
Style Analysis
Wardrobe Assessment
Personal Shopping 

Colour Analysis

 Colour Analysis - During a colour analysis appointment, you will be assessed for your appropriate undertone. Once that is established, your seasonal colour palette can be defined. There are four seasons: Winter, Summer, Autumn and Spring. You may be a combination of the seasonal palettes of which there are six, called flows. Upon completing the analysis, you will know which colours suit your skin, hair and eye colour, how to use this knowledge to then apply it to your wardrobe and future purchases. You will be provided a colour strip for easy comparison as a takeaway. Colour swatch wallets are also available for an additional fee.  Click here for details. 


Style Analysis

 Style Analysis - Your style will very much be effected by your body shape, facial features, and personality.  However that doesn’t mean that your fashion choices have to be limited. During a style analysis appointment, we will assess what styles look best on you and why. Think a round neckline vs. a V neck. Do you have a round, heart or oval face, etc… It all plays a part in what looks best on you. You will receive a personalized portfolio upon completion of your analysis. 


Wardrobe Assessment

 Wardrobe - During a wardrobe assessment, we will review the basic principles of Style and Colour. It is mandatory to have one or both sessions of style and colour prior to moving to a wardrobe plan. With that knowledge, we can build a plan for you, and/or we can look through your closet at your existing apparel and help you clear out items. Some customers want to do 'keep, throw away, giveaway' with their wardrobe. We can do that as well.  


Personal Shopping

Personal Shopping - Colour and/or Style Analysis is mandatory prior to a personal shopping plan. There are three options available.  We can shop with you, for you, or simply just send you a portfolio of links from online retailers of clothing that suit you. You can take it from there.